Unmatchedshineand protection.
Discover the ultimate in vehicle protection and care with our cutting-edge services. Exclusive home of Avant Guard and authorized installer.
Since 2001 · 24+ years
Founded by Paulo Goyata
Avant Guard authorized
Lifetime workmanship warranty
5,000+ vehicles protected
Avant Guard 1051 specialist
Trusted on Miami’s most demanding garages
Numbers built over two decades.
Real numbers from our shop floor — built over more than two decades.
Years of expertise
Since 2001
Vehicles protected
Exclusive services
Test iterations · 1051 formula
Avant Guard 1051
1051More than a coating, Avant Guard Formula 1051 is a new category in vehicle surface protection. Developed over 1051 test iterations, it delivers extreme durability, next-level gloss, and unmatched ease of use — redefining what premium car care should be.
to refine a single product
It’s not ceramic. It’s not PPF. It’s a self-leveling, high-build film layer engineered to look stunning every single time — because good wasn’t enough.
Advanced Film Build
Unlike ceramic or graphene coatings, Formula 1051 builds a dense, flexible film layer that integrates with the paint at a molecular level. The result? Real thickness, real protection — without stacking or layering.
Impact & Scratch Defense
Engineered with adaptive flexibility, Formula 1051 absorbs micro-abrasions and repels environmental stress. Whether it's road debris, brushes, or accidental contact — your paint stays flawless.
Hydrophobic Tunnel-Ready
No need to baby it. Formula 1051 is designed to withstand the rigors of automated tunnel washes without degrading. Water, grime, and soap slide off effortlessly — even after hundreds of washes.
UV Lockdown Technology
Developed for extreme exposure, 1051's formula prevents oxidation, yellowing, and clear coat fading — maintaining your car's finish under scorching sun or intense UV conditions.
Clarity Enhancement
With over 90% light reflectivity, Formula 1051 restores depth and clarity to tired paintwork, making metallics pop and blacks mirror-deep. It's more than shine — it's visual dimension.
Reworkable & Smart-Repair Ready
Small damage? No problem. Formula 1051 can be polished and spot-repaired without full reapplication. It self-levels even in isolated corrections — a game-changer for high-usage vehicles.
Nine protocols.
One obsession with detail.
From paint protection to full transformation, every service is delivered with the same standard. Every job is quoted in person after a free inspection.
Avant Guard Formula 1051
Avant Guard Formula 1051
Paint Protection Film (PPF)
Paint Protection Coating
Customized PPF & Color Films
Paint Correction
Windshield Pro Film Protector
Car Wrap
Window Tinting
Specialty & Detailing
Every panel, every layer,
every detail.
Real work from our shop in North Miami Beach — luxury, exotic and daily-driven vehicles trusted to Paulo and the IMAGE team.
IMAGE shop
IMAGE storefront with a Porsche 911, Ferrari 812 and Lamborghini out front
IMAGE shop
Paint protection film laid over a carbon Ferrari fender badge
IMAGE shop
Porsche GT3 RS in a two-tone color-change wrap at the shop
IMAGE shop
Blue carbon Pagani Zonda in the IMAGE showroom
IMAGE shop
Paulo Goyata in the shop with Ferrari Challenge and Formula 1 cars
IMAGE shop
PPF install on a black Mercedes-AMG GT windshield
IMAGE shop
Technician wrapping the carbon hood of an exotic green over carbon
IMAGE shop
Hands-on paint protection film install at IMAGE
IMAGE shop
Porsche 911 Dakar in Martini livery outside the IMAGE shop
IMAGE shop
Yellow exotic wheel and brake detail
IMAGE shop
Paint protection film wrapped around a mirror and A-pillar
IMAGE shop
Ceramic coating beading on a finished panel
Production-ready
print & wraps.
IMAGE is bespoke, hand-crafted protection for the cars you obsess over. Imprint is the turnkey side of the same shop — wraps, signage and brand pieces produced and installed in-house, with faster turnaround and a more accessible ticket. Same building. Different lane.
Vehicle + Fleet
Wraps, graphics, and fleet branding. Full and partial vehicle wraps, color change, single and multi-vehicle fleets.
Print + Signage
Storefront and dimensional signage, window and floor graphics, banners and large-format print.
Design + Brand
Logo and brand systems, print-ready artwork, and creative direction — all built in-house.
Same address, faster lane. 1958 NE 151st St — under the same roof as IMAGE.
Paulo Goyata
Founder · Master detailer · 24+ years in Miami
Behind the
excellence.
Discover the story of Image and Paulo Goyata, the driving force behind the company. With decades of expertise and a passion for perfection, he’s redefining automotive care in Miami.
Image Premium Detailing stands as Miami’s premier specialist in the protection, enhancement, and meticulous care of vehicle interiors and exteriors. Combining cutting-edge technology with the mastery of a highly skilled team, we approach every restoration and maintenance project with precision — ensuring unparalleled results.
The shop
Nine in-house protocols — from Avant Guard 1051 and PPF to Paint Correction, Windshield Pro Film, Car Wrap, Window Tinting and Specialty Care.
Partner brand
Authorized Avant Guard installer — the partner behind our most demanding installs.
Real stories, real trust.
See why we’re the preferred choice.
Delivering unmatched protection and restoration services since 2001, we’re more than just a detailing company — we offer precision, innovation, and most important: trust.
“Image Premium Detailing transformed my car into a showroom masterpiece. Their attention to detail and premium products are unparalleled.”
Emily R.
Miami, FL“As someone who frequently travels to Miami, I only trust Image Premium Detailing with my luxury vehicles. Paulo's expertise is unmatched, and the care they provide ensures my cars are always in pristine condition.”
Dmitry K.
Moscow, Russia“After trying other detailing services, I can confidently say Image Premium Detailing is in a league of its own. The Avantguard protection is worth every dollar!”
Michael T.
Fort Lauderdale, FL“Image Premium Detailing transformed my car into a showroom masterpiece. Their attention to detail and premium products are unparalleled.”
Emily R.
Miami, FL“As someone who frequently travels to Miami, I only trust Image Premium Detailing with my luxury vehicles. Paulo's expertise is unmatched, and the care they provide ensures my cars are always in pristine condition.”
Dmitry K.
Moscow, Russia“After trying other detailing services, I can confidently say Image Premium Detailing is in a league of its own. The Avantguard protection is worth every dollar!”
Michael T.
Fort Lauderdale, FL
“The customer service at Image Premium Detailing is outstanding. From the moment I arrived, Paulo and his team made me feel valued and walked me through every step. Truly a premium experience!”
Olivia M.
Orlando, FL“The team at Image exceeded my expectations. My car's paint looks flawless, and the long-term protection gives me peace of mind.”
Sarah L.
Palm Beach, FL“Image Premium Detailing transformed my car into a showroom masterpiece. Their attention to detail and premium products are unparalleled.”
Emily R.
Miami, FL“The customer service at Image Premium Detailing is outstanding. From the moment I arrived, Paulo and his team made me feel valued and walked me through every step. Truly a premium experience!”
Olivia M.
Orlando, FL“The team at Image exceeded my expectations. My car's paint looks flawless, and the long-term protection gives me peace of mind.”
Sarah L.
Palm Beach, FL“Image Premium Detailing transformed my car into a showroom masterpiece. Their attention to detail and premium products are unparalleled.”
Emily R.
Miami, FL
“After trying other detailing services, I can confidently say Image Premium Detailing is in a league of its own. The Avantguard protection is worth every dollar!”
Michael T.
Fort Lauderdale, FL“The customer service at Image Premium Detailing is outstanding. From the moment I arrived, Paulo and his team made me feel valued and walked me through every step. Truly a premium experience!”
Olivia M.
Orlando, FL“As someone who frequently travels to Miami, I only trust Image Premium Detailing with my luxury vehicles. Paulo's expertise is unmatched, and the care they provide ensures my cars are always in pristine condition.”
Dmitry K.
Moscow, Russia“After trying other detailing services, I can confidently say Image Premium Detailing is in a league of its own. The Avantguard protection is worth every dollar!”
Michael T.
Fort Lauderdale, FL“The customer service at Image Premium Detailing is outstanding. From the moment I arrived, Paulo and his team made me feel valued and walked me through every step. Truly a premium experience!”
Olivia M.
Orlando, FL“As someone who frequently travels to Miami, I only trust Image Premium Detailing with my luxury vehicles. Paulo's expertise is unmatched, and the care they provide ensures my cars are always in pristine condition.”
Dmitry K.
Moscow, Russia
We stand behind
every single panel.
Our lifetime workmanship warranty is paired with the Avant Guard certification — so the install is covered by both the shop and the manufacturer.
Lifetime workmanship warranty
As long as you own the vehicle, our installation work is covered. Backed by Avant Guard protocols.
Authorized Avant Guard installer
Certified protocols guaranteed by the manufacturer — the same partner trusted on our most demanding installs.
Answers, no salesman tone.
Still unsure? Send us a WhatsApp message — we usually reply within an hour during business days.
Your car deserves
the last finish it’ll need.
Send us your vehicle details on WhatsApp and we’ll come back with scope and a quote.
Book your consultation.
Send us a few details about your vehicle. We’ll come back on WhatsApp with scope and a quote.
Call
+1 (305) 440-9496
+1 (305) 440-9496
imageautocustomized@gmail.com
Studio
1960 NE 151st St, North Miami Beach, FL 33162
Hours
Monday – Friday · 8:00 AM – 6:00 PM
Saturday – Sunday · Closed